Kinnear, Thomas C.
Principles of marketing - Fourth edition. - New York : HarperCollins College Publishers, 1995. - 808 p.
Index
Marketing management
Service industries--Marketing
658.8 K557P 1995
Principles of marketing - Fourth edition. - New York : HarperCollins College Publishers, 1995. - 808 p.
Index
Marketing management
Service industries--Marketing
658.8 K557P 1995