Managing customer value : creating quality and service that customers can see / Bradley T. Gale
By: Gale, Bradley T.
Contributor(s): Wood, Robert Chapman.
Material type:
TextPublisher: New York : A Division of Simon & Schuster Inc , 1994Description: 424 p.Subject(s): Marketing--Management | Quality of products--Evaluation | Consumer satisfaction--EvaluationDDC classification: 658.812 G131M 1994
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
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Masood Faisal Jhandir Library | 658.812 G131M 1994 (Browse shelf) | Available | 109237. |
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