Backfire : Carly Fiorina's high-stakes battle for the soul of Hewlett-Packard / Peter Burrows
By: Burrows, Peter.
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TextPublisher: New Jersey : J. Wiley & Sons, 2003Description: viii, 296 p. ill.ISBN: 0471267651.Subject(s): Hewlett-Packard Company | Compaq Computer CorporationDDC classification: 338.7610041 B972B 2003 Summary: This is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose he
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Masood Faisal Jhandir Library | 338.7610041 B972B 2003 (Browse shelf) | Available | 020855. |
Include index
This is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose he
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