TY - BOOK AU - Kotler,Philip ,Gary Armstrong TI - Principles of Marketing : A South Asian Perspective SN - 9788131731017 U1 - 658.8 K874P [n.d.] PY - 0000///[n.d.] CY - Dorling Kindersley Ltd PB - New Delhi KW - Marketing KW - Marketing Management KW - Product Management ER -