Principles of marketing : a global perspective /
By: Semenik, Richard J.
Contributor(s): Gary, J. Bamossy.
Material type: TextPublisher: Ohio : South-Western Publishing Co., 1992Description: 626 p.Subject(s): Marketing management | Industrial marketingDDC classification: 658.8 S471P 1992Item type | Current location | Call number | Status | Date due | Barcode |
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Books | Masood Faisal Jhandir Library | 658.8 S471P 1992 (Browse shelf) | Available | 148131. |
Includes Index
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