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1. B2B exchanges : the killer application in the business-to-business internet revolution / Arthur B. Sculley

by Sculley, Arthur B | Woods, W. William A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA : ISI publications, 1999Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.84 S437B 1999] (1).

2. New directions in marketing : business-to-business strategies for the 1990s / Aubrey Wilson

by Wilson, Aubrey | Kotler, Philip , Levitt, Theodore.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Illinois : NTC Business Books, 1992Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 W746N 1992] (1).

3. The innovation in marketing : New perspectives for profit and growth / Theodore, Levitt

by Levitt, Theodore.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Mcgraw-hill book company, 1962Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 L666I 1962] (1).

4. Marketing : the yearbook of agriculture /

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: United States : [s.n.], 1954Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 M345 1954] (1).

5. Marketing Management / Philip Kotler

by Kotler, Philip.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Prentice Hall International Inc., 2000Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 K874M 2000] (1).

6. Managerial issues in industrial distribution / Carrell

by Carrell | Jennings | Heavrins.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey : Simon and schuster custom publishers 1997Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 C314M 1997] (1).

7. Study guide to contemporary marketing / Steven K. Keiser

by Keiser, Steven K | Stevens, Robert E.

Edition: Second edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: United States : The Dryden Press, 1977Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 K278S 1977] (1).

8. Principles of marketing : a global perspective /

by Semenik, Richard J | Gary, J. Bamossy.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Ohio : South-Western Publishing Co., 1992Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 S471P 1992] (1).

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