Aaker, David A
Marketing research / David A Aaker - 6th ed. - New York : John Wiley Press, 1998. - 776 p. Coll. Ill.
Includes Index
0471170690
Marketing research
658.83 A111M 1998
Marketing research / David A Aaker - 6th ed. - New York : John Wiley Press, 1998. - 776 p. Coll. Ill.
Includes Index
0471170690
Marketing research
658.83 A111M 1998