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Marketing management : a strategic approach / Harper W. Boyd

By: Boyd, Harper W.
Material type: TextTextPublisher: Homewood : Richard D.Irwin, inc., 1992Description: xv, 899 p.ISBN: 025605827x.Subject(s): Marketing--Management | Strategic marketing | Marketing program | Market analysis | Marketing GestionDDC classification: 658.8 B789M 1992
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Item type Current location Call number Status Date due Barcode
Books Books Masood Faisal Jhandir Library
658.8 B789M 1992 (Browse shelf) Available 125036.

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