Readings on market-driving strategies : towards a new theory of competitive advantage / (Record no. 136149)
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040 ## - CATALOGING SOURCE | |
---|---|
-- | MFJL |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
-- | 658.8 C225R 1997 |
100 1# - MAIN ENTRY--AUTHOR NAME | |
-- | Carpenter, Gregory S. |
245 11 - TITLE STATEMENT | |
-- | Readings on market-driving strategies : towards a new theory of competitive advantage / |
-- | Gregory S.Carpenter |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
-- | New York : |
-- | Addison Wesley , |
-- | 1997 . |
300 ## - PHYSICAL DESCRIPTION | |
-- | v, 540 p. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | Marketing--Management |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
-- | Consumer behavior |
700 ## - ADDED ENTRY--PERSONAL NAME | |
-- | Rashi Glazer |
700 ## - ADDED ENTRY--PERSONAL NAME | |
-- | Nakamoto, Kent |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) | |
-- | 136149 |
-- | 136139 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
-- | BK |
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