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21. The marketing challenge / Laura Mazur

by Mazur, Laura | Hogg, Annik.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Addison Wesley Publishing , 1993Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 M458T 1993] (1).

22. Marketing in action / Roman F Warmke

by Warmke, Roman F | Nolan, Carroll Anthony | Palmer, G. Dean.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati : South Western Publishing , 1976Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 W239M 1976] (1).

23. Strategic market management / David A. Aaker

by Aaker, David A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: [s.l.] : [s.n.] , [n.d.]Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 A111S [n.d.]] (1).

24. Strategy and process in marketing / John A. Murray

by Murray, John A | O'Driscoll, Aidan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Prentice Hall , 1996Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.802 M111S 1996] (1).

25. اصول تجارت آئی کام پارٹ ۔ 1 ٹپس اکیڈمی

by پروفیسر عزیز حسن.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: لاہور : ٹپس اکیڈمی , 2014Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 A837 2014] (1).

26. Marketing management / Philip Kotler

by Kotler, Philip | Keller, Kevin Lane, Koshy, Abraham, Jha, Mithieshwar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: [s.l.] : [s.n.], [n.d.]Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 K874M [n.d.] (3).

27. Marketing management : a strategic approach / Harper W. Boyd

by Boyd, Harper W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood : Richard D.Irwin, inc., 1992Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 B789M 1992] (1).

28. Readings on market-driving strategies : towards a new theory of competitive advantage / Gregory S. Carpenter

by Carpenter, Gregory S | Rashi Glazer | Nakamoto, Kent.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Addison Wesley , 1997Availability: No items available

29. Readings on market-driving strategies : towards a new theory of competitive advantage / Gregory S.Carpenter

by Carpenter, Gregory S | Rashi Glazer | Nakamoto, Kent.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Addison Wesley , 1997Availability: No items available

30. Readings on market-driving strategies : towards a new theory of competitive advantage / Gregory, S. Carpenter

by Carpenter, Gregory S | Rashi, Glazer | Nakamoto, Kent.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Addison Wesley, 1997Availability: Items available for loan: Depalpur Library [Call number: 658.8 C225R 1997] (1), Masood Faisal Jhandir Library [Call number: 658.8 C225R 1997] (1).

31. New directions in marketing : business-to-business strategies for the 1990s / Aubrey Wilson

by Wilson, Aubrey | Kotler, Philip , Levitt, Theodore.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Illinois : NTC Business Books, 1992Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 W746N 1992] (1).

32. Management and marketing : text+mcqs+cases / M. Yahya Petiwala

by M. Yahya Petiwala | Z.A. Quettawala.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Rawalpindi : Petiwala Book Depot , [n.d.]Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 Y13M [n.d.]] (1).

33. The innovation in marketing : New perspectives for profit and growth / Theodore, Levitt

by Levitt, Theodore.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Mcgraw-hill book company, 1962Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 L666I 1962] (1).

34. Strategic marketing management / Robert, J. Dolan

by Dolan, J. Robert.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Massachusetts : Harvard business school publishing, 1991Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 D659S 1991] (1).

35. Global marketing management / Warren, J. Keegan

by Keegan, J. Warren.

Edition: Fifth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey : Prentice-Hall international, Inc., 1995Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.848 K262G 1995] (1).

36. Marketing management and strategy

by Doyle, Peter.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Prentice hall, 1994Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 D754M 1994] (1).

37. Crossing the chasm / Geoffrey, A. Moore

by Moore, A. Geoffrey.

Edition: Second edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Magdalen : Capstone publishing limited, 1999Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 M821C 1999] (1).

38. Principles of marketing / Philip, Kotler

by Kotler, Philip | Armstrong, Gary.

Edition: Eighth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India private limited, 1999Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 K874P 1999] (2).

39. Professional salesmanship / Alfred, Tack

by Tack, Alfred.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Surrey : The world's work Ltd, 1962Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 T118P 1962] (1).

40. Marketing management / Dr. M. Varma

by Dr. M. Varma | R. K. Aggarwal.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi : Forward book depot, 1994Availability: Items available for loan: Masood Faisal Jhandir Library [Call number: 658.8 V316M 1996] (1).

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